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Booking Holdings Inc

Booking Holdings Inc

BKNG

NASDAQ
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Booking Holdings Inc

BKNG

NASDAQ
$175.340.81% (+1.42)
$
₹
$175.340.81% (+1.42)
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Consumer Cyclical

Travel Services

Large Cap

With a market cap of $130.7B the stock is ranked 129

Key Metrics

Key Metrics

PE TTM
PE TTM

Close price divided by the earnings per share for the trailing twelve months

19.30
PB
PB

Close price divided by the book value per share at the end of the most recent quarter

34.95
EPS TTM
EPS TTM

Net profit earned per share over the trailing twelve months (sum of the last 4 quarters)

$9.01
PEG Ratio
PEG Ratio

Price-to-Earnings (P/E) ratio divided by the forecasted annual earnings per share (EPS) growth rate over the next five years

0.64
Profit Margin
Profit Margin

Net profit divided by the total revenue for the most recent financial year

25.53%
Dividend Yield
Dividend Yield

Annual dividend per share for the trailing twelve months divided by the close price

0.91%

Analyst Ratings & Forecast
Analyst Ratings & Forecast

Based on 39 analysts' reports

Buy
27 analysts
Hold
12 analysts
Sell
0 analyst

Analysts expect a +36.11% price upside over the next year

Current Price$175.34
Target Price$238.67

Company Profile

Booking Holdings Inc., together with its subsidiaries, provides online and traditional travel and restaurant reservations and related services in the United States, the Netherlands, the United Kingdom, and internationally. The company operates Booking.com, which offers online accommodation reservations; and Priceline, which provides discount travel reservations services, as well as online accommodation, flight, rental car reservation services, vacation packages, cruises, activity, and affiliate programs. It also operates Agoda that offers online accommodation reservation, flight, ground transportation, and attractions. In addition, the company operates KAYAK, an online meta-search service that allows consumers to search and compare travel itineraries and prices; and OpenTable for booking online restaurant reservations, as well as reservation management services to restaurants. Further, it offers travel-related insurance products, payment facilitation, and restaurant management services to consumers, travel service providers, and restaurants; and advertising services. The company was formerly known as The Priceline Group Inc. and changed its name to Booking Holdings Inc. in February 2018. Booking Holdings Inc. was founded in 1997 and is headquartered in Norwalk, Connecticut.
Booking Holdings Inc., together with its subsidiaries, provides online and traditional travel and restaurant reservations and related services in the United States, the Netherlands, the United Kingdom, and internationally. The company operates Booking.com, which offers online accommodation reservations; and Priceline, which provides discount travel reservations services, as well as online accommodation, flight, rental car reservation services, vacation packages, cruises, activity, and affiliate programs. It also operates Agoda that offers online accommodation reservation, flight, ground transportation, and attractions. In addition, the company operates KAYAK, an online meta-search service that allows consumers to search and compare travel itineraries and prices; and OpenTable for booking online restaurant reservations, as well as reservation management services to restaurants. Further, it offers travel-related insurance products, payment facilitation, and restaurant management services to consumers, travel service providers, and restaurants; and advertising services. The company was formerly known as The Priceline Group Inc. and changed its name to Booking Holdings Inc. in February 2018. Booking Holdings Inc. was founded in 1997 and is headquartered in Norwalk, Connecticut.

Peers

Peers

Airbnb Inc
ABNB
Airbnb Inc
P/E Ratio
38.94
38.94
1Y Return
41.38%
41.38%
Buy Reco %
31.11
31.11
Marriott International Inc
MAR
Marriott International Inc
P/E Ratio
34.61
34.61
1Y Return
28.71%
28.71%
Buy Reco %
37.03
37.03
Royal Caribbean Cruises Ltd
RCL
Royal Caribbean Cruises Ltd
P/E Ratio
16.07
16.07
1Y Return
22.33%
22.33%
Buy Reco %
77.77
77.77
Hilton Worldwide Holdings Inc
HLT
Hilton Worldwide Holdings Inc
P/E Ratio
45.02
45.02
1Y Return
14.57%
14.57%
Buy Reco %
38.46
38.46
Viking Holdings Ltd
VIK
Viking Holdings Ltd
P/E Ratio
28.24
28.24
1Y Return
38.42%
38.42%
Buy Reco %
72.22
72.22

Peers & Comparison

Peers & Comparison

Comparing 2 stocks from
Consumer CyclicalTravel Services

Valuation

Returns

Forecast

StockPE TTMPE TTMPBPBPEG RatioPEG Ratio
Booking Holdings Inc 19.3034.950.64
Airbnb Inc38.9412.861.61
Marriott International Inc34.61443.631.67

Price Comparison

Price Comparison

1 Month

1 Year

5 Years

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Financials

Financials

Income

Balance Sheet

Cash Flow

9
2.7
6.3
1.4
5.5
1
7.3
1.9
Q3 2025
Q4 2025
Q1 2026
Q2 2026
Revenue
Net Income
Financial YearQ1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025Q4 2025Q1 2026Q2 2026
Total Revenue4.415.857.995.474.766.7996.345.537.35
Net Income0.771.522.511.060.330.892.741.421.081.95
Net Profit Margin17.57%25.96%31.48%19.52%6.99%13.16%30.50%22.49%19.57%26.52%
See CostsAll values in $ Billion

Frequently asked questions

Frequently asked questions

  1. Booking Holdings Inc (BKNG) share price today is $175.34 as of September 15, 2026 at 1:30 AM IST. The stock touched a day high of $181.34 and a day low of $174.66.

  2. Booking Holdings Inc stock trades on NASDAQ under the ticker symbol BKNG.

  3. Booking Holdings Inc's market capitalization is $130.68B as of September 15, 2026 at 1:30 AM IST.

  4. Booking Holdings Inc's price-to-earnings (P/E) ratio is 19.30 as of September 14, 2026.

  5. Booking Holdings Inc's price-to-book (P/B) ratio is 34.95 as of September 14, 2026.

  6. Yes, Booking Holdings Inc pays a dividend, with a current dividend yield of 0.91%.

  7. Yes, You can buy Booking Holdings Inc shares from India through Tickertape, via our partnership with ViewTrade IFSC under the IFSCA Global Access framework, subject to RBI’s Liberalised Remittance Scheme (LRS) limits.

  8. Indian investors can buy Booking Holdings Inc shares in three steps: 1. Search Booking Holdings Inc on the Tickertape app and tap Invest. 2. Complete your one-time digital KYC. 3. Fund your account and buy from as low as $1 via fractional shares.

  9. Since Booking Holdings Inc trades in USD, an Indian investor's INR returns depend on both the stock's price movement and the USD-INR exchange rate. If the rupee depreciates against the dollar, INR returns are boosted beyond the stock's USD return; if the rupee appreciates, INR returns are reduced.

  10. Indian investors can start investing in Booking Holdings Inc (BKNG) shares from as little as $1 through fractional ownership on Tickertape - for example, $10 buys approximately 0.057 shares at the current price of $175.34.

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